Project Notes
In early 2019, a beloved neighborhood donut shop which had closed a few years earlier re-opened under new ownership. I was ecstatic to have the privilege to design this logo as this little shop was where my husband and I went on our first date. I had such fun trying to capture the classic vintage diner feel while also giving it a bit of an update, knowing the the new owners remodeling process would do the same for the little shop itself. I worked hard to create the same “vintage modern” compromise. I set out to lock in the nostalgia while also keeping Donut Parade up to date!